AYRUV is more than a name — it’s a story of passion, creativity, and connection. Born from the names of its founders Ayushi and Dhruv, AYRUV represents the spirit of modern youth blended with pure, original traditional artistry.

Founded in October 2024, and based in Delhi-NCR, AYRUV brings together the beauty of AD jewelry, brass jewelry, and statement clothing — all crafted to captivate.

Our creations are a tribute to those who love to express themselves through elegance, charm, and individuality. Every piece is designed to reflect the perfect balance between timeless tradition and contemporary glamour.